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The Evolution of Integrated T1 Service
Thursday October 02, 2008,
11:14 pm ET
MABIE, West Virginia, Oct. 02 /Olamide Lieberman/ --
During the 2000 Internet bubble meltdown, the telecom industry learned the hard way that
wild spending on network infrastructure was not the best approach to attracting new business
and investment. Over the past 7 years the industry, particularly the CLECs (Competitive
Local Exchange Carriers) have been focusing on building products that offer more bang
for the buck in order to compete with the Bells in their own backyards. One product that
has become the flagship offering to small to medium size businesses is the dynamic integrated
T1 line, which combines all the usefulness of 24 regular phone lines into a singe T-1
capable of delivering high-speed broadband on the same connection.
Given the fact that many companies still to this day have yet to make the change to digital
SIP-trunking enabled dynamic T1s, one must ask why the delay? The value proposition that
dynamic adds and the economic benefits are there, however, the technology is slow to be
adopted by mainstream corporations. One reason for this lag is the bad reputation that
telecom companies have built for themselves through the meltdown of the industry from
2000 to 2003, when many companies either went out of business, merged with other larger
companies, or just hunkered down and weathered the storm. Now that the industry has made
great strides to stabilize by offering better rates, better products, and better customer
service, small business owners are gradually starting to listen to the presentations being
made by consultants and inside sales agents. With that increase in confidence, and with
the growing number of testimonials being offered by happy customers, businesses are becoming
less reluctant to make the jump.
Dynamic integrated T1s are a fairly new phenomenon. Unlike their analog
counterparts that can never deviate from their initial set up configurations,
dynamic T1s are able to convert voice phone calls into data packets and
them prioritize their delivery through an all-digital trunk. The ability
to break everything down into the lowest common denominator (digital)
allows the system to change on-the-fly to reclaim phone lines for high
speed Internet the second the phone call is terminated. An integrated T1 essentially
provides the end user the same service as one data T1 line and one
voice T1 line, for half the cost.
West Virginia, ordinarily not known for its telecom prowace, has been a hotbed
for businesses making the move to dynamic telecom lines. One local business
owner - Linda Peterson - who operates a travel agency, recently told us that
"I never expected the phone company to come out with anything that would
help me lower my costs. On the contrary. Ma Bell has had a history of raising
my rates and making my life difficult. When I heard about the XO Flex package
(offering 10 dynamic voice lines and 1.5 mbps of high speed Internet) at a price
of under $500, I couldn't move over fast enough." Since then Linda reported
a $150/month savings in her telecom expenses.
Evolution has lead to a better, cheaper alternative to TDM services that the Bells were
peddling for decades in a vacuum of competition. Now the industry, lead by the innovation
and great business practices of the CLECs, seems to have turned a corner - leaving the
incumbents playing catchup. Obviously, the main benefactor of all of this competition
is the small to medium size business - a segment of the market that was taken for granted
until today.
Expect innovation to continue on its upward spiral as the CLECs continue to expand
their footprints as well as their customer bases. Barring any funny stuff from the FCC,
the CLECs will be here to stay. Sorry Ma Bell.
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