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CLECs Target SMBs with Dynamic T1
Friday June 19, 2009,
01:57 pm ET
MOUNT CARMEL, Ohio, Jun. 19 /Kiersten Thomas/ --
Is there a resurgence in the popularity of telecommunications providers that compares with
the late 1990's? The answer may surprise you. Since the crash of the Internet bubble,
struggling telecoms have seen Darwin in action as many companies were forced with the
choice of bankruptcy or forced consolidation. However, some companies chose the road less
traveled: innovation. By offering customers more for less, many small to medium size
business customers are finding that they can upgrade to integrated T1 service for the
same cost of five regular phone lines.
The adoption of any new telecommunications platform is never instantaneous. Many
technologies, like VoIP for example, have been in the works for years without
gaining much traction. Enterprises see communications as their life blood. Even
though many are becoming aware of newer, cheaper mediums by which they can conduct
business, the risk still outweighs the rewards in their minds. Couple the
'if it isn't broken, why fix it?' mind set with the telecom meltdown of the early
2000's and it isn't surprising that widespread adoption of new telecom services
has lagged. However, the new technologies of IP-based voice systems are finally
starting to gain an audience, and the chorus of satisfied customers continues to
grow. As this momentum pushes forward, so does general acceptance of it viability.
"I think the telecom industry in general has turned a corner" opined Jerry Gold of
Boston, Massachusetts. "They have finally developed products that are understandable
by the industry outsider and, thanks to competition, priced these services in a
range that most small businesses can afford. For over 20 years I dreaded dealing
with 'the phone company'. But now that I've switched over to One Communications,
my integrated T1 is doing everything I need it to, for under $450/month. One
actually answers their customer service calls and makes me feel like I'm part
of their family. It was a long time coming, but I'm finally able to end the
fight with the phone company so I can focus on my sports memorabilia store."
The old-school integrated T-1 was analog in nature, and came with 24 configurable
channels (called a trunk) which could be configured to carry either voice or data
traffic. The new "dynamic" trunks are all-digital and can change on-the-fly
to carry either data or voice traffic. This comes in handy when none of the voice
lines are in use - all channels can revert to carrying data traffic, giving the
end-use a full 1.5 MBPS of broadband. Each phone call requires only 64K of bandwidth,
so even a small handful of calls only slows down the data connection by a nominal
amount.
The golden age of telecommunications may be upon us, based upon our research and
recent uptick in customer satisfaction. Although the industry has years of
bad blood to overcome, recent innovations such as the dynamically configuring
T1 line are proof that progress is indeed being made.
Expect innovation to continue on its upward spiral as the CLECs continue to expand
their footprints as well as their customer bases. Barring any funny stuff from the FCC,
the CLECs will be here to stay. Sorry Ma Bell.
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