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CLECs Target SMBs with Dynamic T1
Tuesday July 29, 2008, 10:15 pm ET

LILY, Kentucky, Jul. 29 /Kiersten Thomas/ -- Small businesses all over the country are discovering a whole new universe of broadband access. As the price of commercial-grade telecommunication services continues to drop, more and more enterprises are starting to drop their plain old telephone service lines in favor of all-digital T1 trunks that deliver voice and data over the same connection. These new enhancements were made possible by the increasing pace of consolidation in the telecommunication industry along with the increasing value bigger phone companies can provide.

The Kentucky area is one place in particular where the analog to digital revolution is gaining traction. One business owner we interviewed about his recent decision to become a digital convert, Peter Anderson, explained that "my biggest hindrance was my ignorance. Had I known that there was a solution that would allow me to increase the number of voice lines, get a full T1 (1.5 MB) of high-speed Internet, all for less than I was paying for my POTS/DSL configuration, I would have made the move a long time ago." Many others like Mr. Anderson are coming to the same conclusion.

The same basic economic model described in the book "Blue Ocean Strategies" is now being applied to telecommunication services being offered to small businesses across the country: more value for less money. According to many industry watch dogs, hundreds of thousands of business will dump their POTs lines in favor of dynamic integrated T1 service within the next 12 to 24 months, saving money in the process. With the introduction of sub-$475 dynamic integrated T-service, customers are now able to receive up to 1.5 MBPS of high-speed Internet with 24 digital phone lines all on one line, for less than what they pay now for 5 regular phone lines" Stallions continued.

When asked about his recent decision to replace his TDM channelized T1 with a SIP-enabled dynamic T1, Robert Probst, small business owner in San Diego, explained that "it was really an easy decision to make. My business was growing and I couldn't afford the cost of more voice trunks. When I learned that it was possible to have up to 16 voice lines, and a full data T1 of high speed Internet bandwidth, all on the same line, for under $500 - I was sold. I ended up expanding the telecom capability of my business, improving the quality of my Internet connection, and saved money while doing it."

Will this train of innovation, lower prices, and services that add value to SMB's continue to roll down the tracks of progress? It's all up to our government - and which political party controls the FCC. Without the deregulation act of 1996, we would have never known just how much the CLECs were capable of. Looking in the crystal ball of the future, it is clear that new an innovated services being offered by the few super-CLECs remaining will drive innovation higher and prices lower. New technology is being pressed to the forefront by lower prices that the mainstream of small businesses everywhere can comfortably afford.


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