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Prices Continue to Come Down on Integrated Products
Friday June 05, 2009,
12:38 pm ET
HELECHAWA, Kentucky, Jun. 05 /Chris McMillen/ --
During the 2000 Internet bubble meltdown, the telecom industry learned the hard way that
wild spending on network infrastructure was not the best approach to attracting new business
and investment. Over the past 7 years the industry, particularly the CLECs (Competitive
Local Exchange Carriers) have been focusing on building products that offer more bang
for the buck in order to compete with the Bells in their own backyards. One product that
has become the flagship offering to small to medium size businesses is the dynamic integrated
T1 line, which combines all the usefulness of 24 regular phone lines into a singe T-1
capable of delivering high-speed broadband on the same connection.
Prior to the advent of the "all digital" integrated T-1 in 2005, customers only had
one choice when it came to dedicated service: analog trunks (24 line bundles).
Not only where analog trunks expensive - the average cost ranging from $800 to
$1500 per month depending on the user's geographic proximity to the LECs point
of presence - they could not re-allocate unused voice channels to carry data.
Digital trunks, on the other hand, can reclaim voice lines not in use and put
them to work carrying high-speed data packets. That means users enjoy the full
1.5 Mbps of broadband when they are not on the phone.
Given the fact that many companies still to this day have yet to make the change to digital
SIP-trunking enabled dynamic T1s, one must ask why the delay? The value proposition that
dynamic adds and the economic benefits are there, however, the technology is slow to be
adopted by mainstream corporations. One reason for this lag is the bad reputation that
telecom companies have built for themselves through the meltdown of the industry from
2000 to 2003, when many companies either went out of business, merged with other larger
companies, or just hunkered down and weathered the storm. Now that the industry has made
great strides to stabilize by offering better rates, better products, and better customer
service, small business owners are gradually starting to listen to the presentations being
made by consultants and inside sales agents. With that increase in confidence, and with
the growing number of testimonials being offered by happy customers, businesses are becoming
less reluctant to make the jump.
"Commercial telecommunication providers were never on my Christmas card list"
commented Jake Chang, a small business owner in Denver, Colorado. "Dealing with them
meant erroneous bills, long wait times when trying to reach customer service, and
taxes I could never understand. Now that we migrated to a dynamic integrated
T1, my phone lines and high speed internet are bundled into one line with super
reliability. Not to mention the fact that XO Communications, a CLEC, treats me
like they actually want my business - not like I'm a pain in the you-know-what."
Once a forgotten segment of the business telecommunication landscape, small to medium
size businesses are finally being serviced with products (like the dynamic integrated
T1 line) at prices they can afford. Gone are the days when the Bells can shove TDM
services down the collective throats of SMB's at prices that resemble a mortgage rather
than a telephone service.
But how much longer will we continue to see improved technology, services, and prices?
It's all in the hands of the Federal Communications Commission, as they have the power
to sqwash the CLECs by proxy. No wonder AT&T and Verizon are the two biggest lobbying
powers in Washington. It makes you wonder what kind of services they would be able to
offer had they plowed that money into R&D instead of politics.
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