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CLECs Target SMBs with Dynamic T1
Tuesday August 12, 2008,
01:50 am ET
DANBURY, Connecticut, Aug. 12 /Michael Johnson/ --
Higher productivity for small to medium sized businesses is just around the corner thanks
to commercial grade broadband services that are now being delivered at a fraction of their
previous cost. Due to the ever increasing competitive marketplace and a mad dash to consolidate
networks, telecoms are offering their premium business services to small businesses for a fraction
of what they used to cost just a few years ago. Businesses who use more than four regular phone
lines can now upgrade to dynamic integrated T-carrier circuits for the same price.
The irony of the new small business communications revolution is that it took so long
to gain traction. The whole idea of reclaiming inactive voice channels for data applications
is not new, and was introduced by many CLEC operators over five years ago. So why did
it take so long for SMB's to adopt the technology and make the change? One might argue
that the Internet bubble burst in 2000 shook many people's confidence in telecommunications,
one of the hardest hit industries. With so many telecoms going out of business, or merging
with other small players just to stay solvent, many customers took the "wait and see"
approach before making the decision to entrust their communications with a company not
associated with Ma Bell. Now that economic Darwinism has taken hold, the remaining companies
are attracting new customers who see the benefits of the new technology without the downside
risk of loosing service or not being able to get through to customer service in the pinch.
To see how customers are reacting to this new product, we interviewed a series of
small business owners in Connecticut who are currently using the service. One such
individual shared with us his enthusiasm for the enhanced capabilities dynamic
service offers. "When I was first contacted about the dynamic integrated T1,
I was deeply skeptical of what I was hearing. Over the course of my brief
dealings with telephone companies, all I got was less service with more cost.
Now I am happy to say that I am getting more for less, which makes for one
very happy customer."
"When we moved into our new location here in Los Angeles" commented John Baker, a
small business owner in San Diego, California, "we feared having to sign up for
commercial telephone and internet service. Until about a year ago, the services
being offered to us were TDM, which doesn't come cheap. Thankfully our Telarus
commercial telecom broker recommended that we give TelePacific a try, and we did.
One year later, we've never had an erroneous bill, our phone and data are all on
one single dynamic T1, and we can focus on what we do best - brokering mortgages."
Will this train of innovation, lower prices, and services that add value to SMB's continue
to roll down the tracks of progress? It's all up to our government - and which political
party controls the FCC. Without the deregulation act of 1996, we would have never known
just how much the CLECs were capable of.
Recent advances in technology, fostered by competition from growing CLECs, is bringing
integrated T1 services to small business everywhere. And the trend doesn't look like
it will change anytime soon. CLECs continue to grow their networks, offering more
advanced services like metro ethernet, MPLS, and more.
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